Big Y in the News
Big Y Foods, Inc. is one of the largest independently owned supermarket chains in New England. Big Y operates 84 locations throughout Massachusetts and Connecticut including 70 supermarkets, Table & Vine Fine Wines and Liquors and 13 Big Y Express gas and convenience locations with almost 12,000 employees. Big Y has been recognized by Forbes as a Best-in-State Employer in Massachusetts and Connecticut, as well as Employer of Choice by the Employers Association of the Northeast. Founded in 1936 by brothers Paul and Gerald D'Amour, the store was named after an intersection in Chicopee, Massachusetts where two roads converge to form a "Y".
Big Y in the News contains excerpts from press releases that have been sent to local media.
Introducing myBigY Rewards™: A New Way to Save with Big Y
SPRINGFIELD, MA – (September 20, 2023) Big Y launched their groundbreaking myBigY Rewards program on September 18th. This innovative loyalty initiative will transform the way shoppers save, offering them unparalleled flexibility and choice.
With myBigY Rewards, shoppers can earn valuable points on every purchase* when shopping at any Big Y Supermarket location or Big Y Express Fresh Market.
Here’s how it works: for every* dollar spent at Big Y, shoppers will earn 1 myRewards point, which is automatically loaded into their myBigY account. Accumulated points can then be redeemed for these compelling rewards:
Grocery Savings: Shoppers can convert their points into tangible savings on their grocery bills. For every 100 points, they will receive $1 off their groceries, up to a maximum savings of $20 per transaction.
Fuel Savings: Shoppers can convert their points into a morfuel-saving opportunity. They can enjoy a substantial discount of 10¢ per gallon on gas, in addition to the existing 5¢ per gallon discount, resulting in a maximum savings of $1.50 per gallon (up to 25 gallons per fill-up).
Free Products: Shoppers can earn free products based on accumulated points. These exclusive items can be loaded into the shopper's account and redeemed at their convenience.
As part of the myBigY Rewards program, shoppers manage their points through their myBigY account. It's simple, convenient and tailored to fit individual preferences, allowing shoppers to track their points balance and select their preferred rewards with ease.
According to Sarah Steven, Big Y vice president of marketing, "We are continuously exploring new ways to bring value to our shoppers through personalized offers, digital coupons and weekly sales. We are excited to now launch myBigY Rewards, giving us one more way to reward and thank our customers for their continued loyalty to Big Y.”
For more information about myBigY Rewards, visit https://www.bigy.com/my-rewards.
*Earning is not applicable to items prohibited by law, pharmacy items, bottle deposits, postage stamps, gift cards, and other non-merchandise.
Big Y Foods, Inc. is one of the largest independently owned supermarket chains in New England. Big Y operates locations throughout Massachusetts and Connecticut including supermarkets, Table & Vine Fine Wines and Liquors and Big Y Express gas and convenience locations with over 10,000 employees. Big Y has been recognized by Forbes as a Best-in-State Employer in Massachusetts and Connecticut, and in 2023 for both Newsweek’s America’s Greatest Workplaces for Diversity and for Women. They are ranked at number 72 on Progressive Grocer’s PG 100, annual list of North America’s top food retailers. Founded in 1936 by brothers Paul and Gerald D'Amour, the store was named after an intersection in Chicopee, Massachusetts where two roads converge to form a "Y".